SEO and SMO choose and use wisely!!!

SEO and SMO. 

SEO may be a familiar, although that probably isn't the case with SMO or social media optimization. But you should know that both SEO and SMO are essential in ensuring a high ranking for your website on the major search engines. Let's take a look at how you can put both to work for you in as effective a manner as possible.

Its not hard to choose if you know your objectives. As there are many type of website ans so SEO need are different. A webiste which actually for education and information may need more and more people and visitor to website where as a website which sell heavy equipments may not need just traffic to website as this may not be converted into sale which is the ultimate aim of any manufacturere or servcie provider.

SEO services helps websites to get ranked on specific keyword so that people can search you can inquire about your product or services which may eb converted in to sale. SEO takes time and also require lot of efforts to get any website ranked in search engines. Choice of kaywords are also important in this case coz some timewe choose wrong keyword and a visit is wasted coz vistor profile may not be fit for the services or product you sell. Like India Tarvel and Tours to India may invite two

different type of vistors. Fist type of visitor may be looking for information abot travel to india. In second case a vistor is actually intend to search for tours to India. So Vistor and keyword profiling is important in this case.

SMO on other hand is basically create awareness and traffic to website. More you do more you get. SMO indirectly also help in SEO coz it creates back links and that helps in SEO and ranking of your website. A reguler SMO with better contenet on website create great inpact on brand and rankings.

While SEO has been around for quite some time now, it is only fairly recently that SMO has come into widespread attention, as social networking sites have virtually conquered the online world. That being said, traffic generated by SMO tends to be less consistent than that which results from a properly implemented SEO campaign, although it may still be used to generate loads of traffic in a consistent manner.

What is going on

So many things on net and google...Can't see where it is going but it good anyway...at least it help people to come close.

in reference to: seo india - Google Search (view on Google Sidewiki)

Do you need Top rank?

I can help you to get TOP ranks....Its me kapsi....

in reference to: Google (view on Google Sidewiki)

What is SEO Copywriting, SEO Content Development?

What is SEO Copywriting? Or SEO Content Development?

SEO Copywriting, is writing the viewable text on a web page in such a way that it reads well for the surfer, and also targets specific search terms. Well many copywriters do not follow the flow of english and add keyword to text as it is and fill the page which may invite google panelty.

Its purpose is to rank highly in the search engines for the targeted search terms. As google read page a text so other on page elements also should be optimised alog with actuall on page text. These include the Title, Description and Keywords tags, headings and alt text, Alt text, anchors etc.

In a way SEO copywriting is ON PAGE OPTIMISATION. Only Text writing may not help much.

Search engines want genuine content pages, so SEO Copywriting help you to diffrentiate from other and at the same time it help search engine to rank you better. Not like additional pages (often called "doorway pages") that are created for the sole purpose of achieving high rankings. Many a times people add 100's of apges targetting individual keywords, and now google smart webmaster put these pages or some timethe whole site on panelty.

SEO Copywriting strengths:
When you search any keyword on google you will find that many website are in TOP ranking even you see less backlinks and other off page activity. If 2 pages are in the top 10 search results, one getting there by the SEO copywriting method and the other may be different search engine optimization techniques, they are both there because they match the engine's criteria (algorithm) quite well.

So SEO copywriting is much btter and cost effective then the other activity. It is fast in responce. If you hire a expert SEO firm who may know SEO copywriting and do othet ON PAGE optimisation at the same time then you will see that results are megical.

When the criteria is changed, the match that each of them had is necessarily changed.

SEO Copywriting weaknesses:
The technique only works for search terms that are not particularly competitive. For top level keyword you still need more off page activities.

Not all websites are suitable for SEO Copywriting. Many simply don't have option to add text on page.

Its fast but professional SEO copywriters are not cheap, therefore the cost of each page is significant. Since each page can target only one or two search terms, it would usually require a good number of pages to be made-over in order to target all the required search terms.

Some time you need to update text and that may change the effect on search engine ranking.Re-hiring a professional copywriter to redo the work once the changes have been made.

If a page is successfully optimized by SEO Copywriting, and is ranked in the top 10 search results for its targeted search term, then the optimization was worth the cost. But what happens when someone else decides to optimize a page from a different website for the same search term?

So you may slip in ranking. In that case you need Full and expert On page optimisation or Off page activities.

Tryied everything? Did you try SEO?

In this competitive world companies trying hard to get more business and for that they try many media and techniques. Online is the new media that many firm are now trying to catch more customers. AS paid search market continues growing month-over-month and margins are shrinking. Now search egines also have the higher cost per hit and makeing more money then actualy seller. PPC as it seems easy so people try it most, but in long run it cost hell lot of money and if you really look at large segment of business you need a reliable technology that help ypou grow with less Investment nad gradually help you grow at low cost of web site maintenance and onine promotion expanses.

However, the majority of companies seem to avoid moving into SEO despite the popularity of the overall market size. Unless one someone actually check on to another company that’s doing well via SEO and many other promotional methpod then paid search.

SEO doesn’t require a huge investment, unless you hire a TOP SEO firm, that charges an excessive amount of money to have a new hire learn how to do SEO at your company’s expense in time and wasted resources. One must choose SEO partner very carefully, but once you have done the right selection, then you can see the future growth. If you look at your  paid search bill and check on ROI, you will be surprised that the mrgin are shrinking now. Above all there are many players and you do not know where to go….Where as SEO help in taking all search egine together and help you grow in most of them.
Many SEO firms don’t offer audit services, except at a very expensive level. But if have a good onsultant to come in and provide a one-time audit to help you see where you are and what it will take to get some decent exposure VIA all media (PPC or SEO).

There are many way to get SEO done:

What is Backlinking? What is good Back links?

Does Keyword tag Help In Ranking?

Plan SEO Marketing for better ROI on SEO investment!!!

How to get your website in TOP Position!!!

Does keyword density work for Good Ranking?

Before i reply this, first we need to know what is keyword density? It the 5 of the text or similar text present in a fix sequence on a page like IF we write “Learn Good Food making” 4 times and “how to make good food” 2 times the Good food is there for 6 times and density of this “Good Food” Keyword may be higher then the other.

Now many SEO books say that a 3 to 5 % relevancy is good for a page. Wow in that case a page can be ranked anyway by typing a keyword 5 times….NO WAY.

IF you have a niche website than you just need a natural flow for a keyword or set of keyword on a page with little OFF PAGE work link back links etc. And you are done. But if you have a competitive field website then it not %age that works more but a set of rules are there.

What i experience that if we are targeting large number of keyword for a page its not important that every keyword must have 3 to 5% density in fact in most of the cases for large page with more keyword that a keyword is good if it has even 1% of density. Now even if you have it more than 3% that will not guarantee that you will be ranked. Mind it!!! Google do not like keyword stuffing and may ban your website or put that on penalty.

Sites that has very less competition and niche, has an edge with keyword densities.

At this phase, I think a little bit of keyword density is okay, I do not suggest to follow 5% or 7% density guidelines. It should rather be natural, and as per competition to website.

Does Keyword tag Help In Ranking?

Many people still be worried how Google uses (or more accurately, doesn’t use) the “keywords” meta tag in ranking web search results. Suppose you have two website owners, Jack and Jill . Jack runs a company called JackCo and Jill runs JillCo. One day while looking at Jill;s site, Jack notices that Jill has copied some of the words that she uses in her “keywords” meta tag. Even more interesting, Jill has added the words “JackCo” to his “keywords” meta tag.

Should Jack be concerned?

At least for Google’s web search results currently (September 2009), the answer is no. Google doesn’t use the “keywords” meta tag in our web search ranking.

So, Does Google ever use the “keywords” meta tag in its web search ranking?
Ans is, In a word, NO. As many people are stuffing this tag more and more using competitor name also some time. Google does sell a Google Search Appliance, and that product has the ability to match meta tags, which could include the keywords meta tag. But that’s an enterprise search appliance that is completely separate from google main web search. Our web search (the well-known search at Google.com that hundreds of millions of people use each day) disregards keyword metatags completely. They simply don’t have any effect in google search ranking at present.

There are many META TAGS that google care.

This tag provides a short description of the page. In some situations this description is used as a part of the snippet shown in the search results.

While technically not a meta tag, this tag is often used together with the “description”. The contents of this tag are generally shown as the title in search results (and of course in the user’s browser). More information

Many more like :


So does Description Meta Tag helps with SEO. Well, the answer to that question depends. What is your definition of SEO? Is it just increasing your site’s search engine ranking; or is it increasing your site’s search rankings, visitors, quality of visitors, and conversions? Well if you answered the latter – as you should have – then the answer is yes it does help with search engine optimization!

So how to rank well and use keyword? You must use keyword in Desc but in a decent manner with desc of firm services also, not just stuffing them hard. Also you must use the same In title and in the content of the page. Now i m not going to tell you how? You must be smart enough to use them well!!!

Just watch this Video http://www.youtube.com/watch?v=jK7IPbnmvVU